Cheap car insurance news
13/09/2007

Online car insurance comparison site to sponsor Channel 4 dramas

Viewers of Channel 4's drama programmes will become more familiar with the online car insurance comparison site CompareTheMarket.com thanks to a new sponsorship deal.

CompareTheMarket.com, which evaluates motor insurance quotes from a large number of the UK's leading insurers, has signed a 12-month agreement which will see it featured alongside Channel 4, More4, 4OD and E4 shows.

A spokesperson for the online car insurance site said: "Channel 4's drama season is brand-defining programming and exemplifies unmissable TV. The sponsorship gives us a consistent year-long presence and huge audience reach and is a key part of our investment in the brand,

"We're delighted to be working with Channel 4," she finished.

As well as providing cheap car insurance quotes to customers, CompareTheMarket.com also offers a similar price comparison service for van, home, bike, travel, life and pet insurance.

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